For more information on how the Ambassadors can help you educate and promote safe bicycling and walking, click here.
New Jersey Ambassadors in Motion’s first event of the 2016 season took place on the afternoons of March 16th and 17th. The Ambassadors assisted Newark with its Street Smart Campaign, a program funded by the North Jersey Transportation Planning Authority to reduce pedestrian fatalities. Throughout the month of March, Newark is focusing its campaign on busy intersections and corridors, using street signs, tip cards, and other educational material to remind pedestrians and drivers to walk and drive safely.
On Wednesday March 16, the outreach team passed out 750 English, 500 Spanish and 250 Portuguese pedestrian and driver safety tip cards at the Ferry St. and Market St. intersection in front of Penn Station. On Thursday March 17, the outreach team targeted Bergen St. and South Orange Ave., adjacent to University Hospital at Rutgers University, distributing 250 tip cards.
Several communities across New Jersey are participating in Street Smart. They are raising awareness of pedestrian safety laws by hosting events, handing out information, and using social media and advertisements to encourage all streets users to to pay attention to safety and obey traffic laws. Police are stepping up enforcement to ensure everyone obeys the traffic laws. Other communities participating in Street Smart this month are: Elizabeth, Franklin Borough (Sussex County), Hackettstown, Jersey City, Lakewood, Long Beach Island, Metuchen, Newark, Passaic, Red Bank, Toms River, and Woodbridge. In addition, two Transportation Management Associations, HART TMA and TransOptions, are sponsoring campaigns in Flemington and Clinton, and Morristown, respectively.